SImplifying tech through story
Stories are humanity’s oldest technology.
Technology Strategy & Enterprise Architecture leader with 28+ years’ international experience helping organisations navigate technology, AI and digital transformation.
I make complexity clearer through story, plain English and practical guidance – helping leaders make better technology decisions.
“The technology may be new, but the human need is ancient.”
Gartner IT Symposium Speaker • Chief Architect Network Ireland Lead • Irish Tech News Contributor
Hands-on, practical and outcome-focused, with a passion for making technology simple through story.
Choose your path
How I Can Help
Technology doesn’t have to be confusing. Choose the path below that best matches where you are today.
What’s the Story?
Trying to make sense of Technology?
Short, practical videos and guides that make technology easy to understand, in plain English, with no jargon and no fluff.
- 60-second explainers
- Practical, jargon-free guides
- Built for non-technical audiences
Digital Mythology®
Need a clearer story of change?
Workshops, masterclasses and storytelling that help teams communicate technology and change with confidence.
- Workshops & masterclasses
- Storytelling & facilitation for teams
- Keynote speaking
Digital Strategy & Architecture
Need practical guidance and support?
Practical advisory support that turns digital strategy, architecture and AI into meaningful business change.
- Technology strategy & transformation
- Enterprise architecture & governance
- Executive & AI advisory
Where this began
Growing up in Ireland, I learned that stories weren’t just something we told.
They helped us make sense of uncertainty, share wisdom and understand the world around us. My own journey took me into science and technology, but I discovered the same principle applies there too.
I developed a deep passion for Enterprise Architecture – making sense of complexity, seeing how the pieces connect and turning strategy into something organisations can act on. But I also learned something important along the way: successful transformation is less about technology and more about people. People make sense of change through stories, not systems.
That’s why I created Digital Mythology® – a practical storytelling framework bringing together technology, storytelling and human understanding to help leaders navigate change with greater clarity and confidence. That same belief inspired the Digital Mythology Podcast and What’s the Story? – exploring the human stories behind technology and making complex ideas easier to understand in plain English.
The technology may be new, but the human need is ancient.
What’s the Story?
Short videos helping make sense of technology, AI and digital transformation in plain English.
The newsletter
Stay Connected
Practical ideas to help you make better sense of technology, AI and digital transformation. One thoughtful email every couple of weeks, with plain English and practical insights.